Activism Actually…is all around

This year Cannes Lions Festival of creativity moved entirely online, becoming LIONS LIVE. LIONS LIVE was aimed at anyone in the global creative community who believes in creative possibility and seeks to move forward. From the C-Suite to future leaders, from Tokyo to Nairobi, from Berlin to Sao Paulo, LIONS LIVE is where every member of the global creative community united to learn, connect, problem-solve, collaborate and be inspired.  

Project Everyone’s co-founder and UN SDG advocate Richard Curtis hosted a mainstage session at LIONS LIVE followed by a live Q&A with activists Trisha Shetty and Matthew Freud to discuss how Activism Actually…is all around.

The session, comprised of two different panels and interspersed with moments of creativity, discussed activism during the time of COVID-19. The first panel hosted by Colin Butfield, WWF and Executive Director of Our Planet with Vanessa Nakate, Ugandan climate justice activist and Nico Rosberg, Green Tech entrepreneur and F1 champion focussed on the climate change emergency and how despite the pandemic this issue remains as important as ever. 

The second panel, hosted by June Sarpong OBE, Broadcaster, Author and BBC Director of Creative Diversity with speakers Amika George, Founder of the Free Periods movement, Trisha Shetty, gender equity activist and the Founder of SheSays, and Emtithal (Emi) Mahmoud, slam poet and UNHCR Goodwill ambassador concentrated on social justice, gender and diversity, humanitarian issues and supporting refugees.  

In the aftermath of COVID-19, the Black Lives Matter protests have demonstrated the growing importance of activism and how it can affect change. People are suffering their first collective global shock, the pandemic, and these panels discuss the importance of not rushing back to normal, the power of activism and how we should all get involved with the UN’s Global Goals to Build Back Better.

Watch the full session here.